Current AI-directed practice
Product direction · AI-assisted development · Outcome validation
CV / selected experience
CV
Products · Operations · Games · Systems
Profile
I build systems. Sometimes they are products, sometimes operations, sometimes games.
Selected experience
PENTAGON
Designing operations as demand grows.
- 38 seats
- 0→7 team
- €400K+ in sales
- 27K+ invoices
- 95K+ products
- Operation transferred to a new owner
Building RealFevr
Initial fantasy-football concept → actual product system.
Owned
- Fantasy concept
- Game/product rules
- Core UX
- Flows
- Wireframes
- Workflow requirements
- Testing/iteration
Collaborated
- Visual composition/UI
- Engineering
- Business development
11para11
Good football writing, not football news.
- Roughly four years
- 10+ writers
- Almost 400 articles
- José wrote 41
- José directed product/editorial concept and wireframed
- Tiago Bem implemented
Luz Saúde
Progressively adding structure around operational complexity.
- Knowledge base
- Communication/request tracking
- Urgent processes
- Scheduling/workforce tools
- HR punch ETL
- Dashboards
- Multi-unit integration/training
- Later scope around ~120 people / 3 units
Early Live Event Operations · 2000–2004
- MotoGP Portuguese GP Estoril — Media Centre
- WRC Rally de Portugal — Stage Setup & Spectator Safety Ops
- UCI Road World Championships Lisbon — Media Centre
- Portuguese Motorsport Awards — backstage order/system for ~500 trophies
Education
I tried university three times and never finished a degree. Some of it was a poor fit; some was work taking over. I still carried useful pieces with me—from probability and programming to accounting and law.